The Fujikura Group Corporate Philosophy
Since its founding in 1885, Fujikura has contributed to the betterment of society by providing advanced technologies backed by uncompromising reliability. Previously, our strength was attributable to a highly stable business built on strong partnerships with a number of blue-chip customers. However, the markets that are key to the future survival of Fujikura lie in the highly competitive global arena. If we are to survive and prosper in these constantly changing markets, we must fundamentally reform our corporate culture.
To achieve this objective, we formulated in August 2005 a new set of business principles titled Mission, Vision, Core Values, to be shared by all Fujikura Group employees. These principles will help us successfully navigate a new and successful course through our reformation and the Third Era.
Since then, the competitive environment surrounding our group has continued to intensify. Along with the formulation of the 2015 Mid-Term Business Plan, we re-established Mission, Vision, Core Values as the Fujikura Group Corporate Philosophy in October 2011, stipulating that all group employees share a set of principles. The group corporate philosophy was based on our belief that it is essential to boost our reform efforts to help build a stronger corporate structure and enable us to maintain high profitability and achieve sound, stable growth.
MISSION
The Fujikura Group's mission is to create exceptional value for our customers around the world using "Tsunagu" (the Japanese word meaning "connecting") technologies.
We dedicate ourselves to providing exceptional products and solutions earning our customers' trust and contributing to society.VISION
Fujikura's vision is to be the most trusted partner in our markets, to continuously develop innovative and relevant products and solutions, and to positively impact our communities.
We strive to become the leading player in our markets by utilizing our "Tsunagu" technologies, tirelessly developing innovative and useful products and solutions.
Each individual within the company will endeavor to become an essential player, thus developing a team that can truly help Fujikura make its mark on the world stage.CORE VALUE
Customer Satisfaction
"Are you doing enough to ensure customers are perfectly satisfied?"
Change
"Are you willing to take up challenges to drive progress?"
Collaboration
"As a Fujikura associate, are you driven to work together with others to deliver the best possible result for our company?"
Code of Conduct
To embody the Corporate Philosophy MVCV, a Code of Conduct has been established for all officers, employees, and others who work in the Fujikura Group to follow.
- Code of conduct for ensuring employees’ wellbeing and creating a safe, secure and pleasant work environment
1.1 Compliance with labor laws and managing health and safety
1.2 Respect for human rights and diversity - Code of conduct for ensuring each employee performs operational procedures properly
2.1 Promotion of responsible job performance and communication
2.2 Ensuring quality assurance
2.3 Compliance with accounting and tax rules and establishment of an internal control system
2.4 Corporate asset management and asset value protection
2.5 Ensuring information security through appropriate document and data management
2.6 Proper intellectual property management
2.7 Thorough trade control - Code of conduct for maintaining relationships with business connections
3.1 Keeping promises to customers
3.2 Sound relationships with customers and fair competition
3.3 Ethics and compliance requirements for sound relationships with distributors
3.4 Sound relationships and appropriate transactions with suppliers - Code of conduct for communicating with and contributing to the development of communities and society
4.1 Contribution to and coexistence with the local community and society through business activities
4.2 Active and appropriate communication with society
4.3 Reduction of environmental footprint and realization of a sustainable society - Code of conduct for increasing shareholder value and for dialogue with investors
5.1 Timely and appropriate disclosure of information
5.2 Fair and transparent decision-making - The basic code of conduct for compliance
6.1 Ensuring correct action and compliance with laws and regulations and internal rules
